Appraisal Economics has determined the equity value of a coffee roasting franchise. The company has multiple retail locations and a large wholesale segment. We determined the business enterprise value and the corresponding equity value of the company using the discounted cash flow method of the income approach and the guideline company method of the market approach. Key issues included the potential effects of tariffs on the coffee industry and the possibility of expansion through additional franchise locations. The results of our analysis were used for management planning purposes.
Learn more about business valuation and our work in the food and beverage industry.